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Social Media
Taylor & Taylor win vitamin brand business
Taylor & Taylor Advertising has been appointed to work with Vertese Vitamins, part of Brunel Healthcare. The appointment was made without a pitch and sees a 6-month digital campaign launching this month. The campaign brief focused on two main objectives: to increase brand awareness and drive traffic to the website, www.vertese.com. Once on-site consumers can [...]
Continue readingStill unsure about social media?
New research has found that almost half (48%) of marketing and communications professionals feel that they do not have adequate knowledge of how best to use social media to deliver effective marketing. This figure, although fallen by 16% from 2009, is still surprisingly high.
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