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PPC
Taylor & Taylor win vitamin brand business
Taylor & Taylor Advertising has been appointed to work with Vertese Vitamins, part of Brunel Healthcare. The appointment was made without a pitch and sees a 6-month digital campaign launching this month. The campaign brief focused on two main objectives: to increase brand awareness and drive traffic to the website, www.vertese.com. Once on-site consumers can [...]
Continue readingGoogle allow trademarks to be used in adwords
From the 14th September, Google has announced they will allow trademarks to be used in AdWords copy in Canada, the UK and Ireland. Retailers, sellers of compatible parts, as well as information sites will be able to bid on trademarked words in ad text without the permission of the owner. This has caused backlash from [...]
Continue readingT&T achieve Google qualified status
T&T have been active in search marketing for a few years, successfully managing search for a number of clients, but resident PPC & SEO specialists Stephanie & Jon decided that the time had come to take the Google exam!
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