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Digital
Mobile goes from strength to strength
With smartphone ownership rising significantly, up 81% in the 12 months prior to May 2010 from 7.2 million to 12.8 million devices it is not surprising that people are now spending 32 minutes a day surfing the web on their mobile. In the UK 23% of all internet time is now spent on a mobile [...]
Continue readingWhat’s going to be big in 2011?
At T&T we like to keep our clients up to date on the latest technologies, so we had a chat amongst our digital team on what they believe are going to be the big technology advancements of 2011. Internet on your TV: Anything that Google puts its mind to seems to become huge (with the [...]
Continue readingApple launches iAd
Apple announce that their product iAd is due to launch in Europe over the course of the next 2 months. Brands are already lining up to advertise on the new mobile platform. So what will iAd offer? Delivering targeted rich media ads to the Apple device family of iPhone 4 and iPod touch users. Apple [...]
Continue readingTaylor & Taylor win vitamin brand business
Taylor & Taylor Advertising has been appointed to work with Vertese Vitamins, part of Brunel Healthcare. The appointment was made without a pitch and sees a 6-month digital campaign launching this month. The campaign brief focused on two main objectives: to increase brand awareness and drive traffic to the website, www.vertese.com. Once on-site consumers can [...]
Continue readingGoogle allow trademarks to be used in adwords
From the 14th September, Google has announced they will allow trademarks to be used in AdWords copy in Canada, the UK and Ireland. Retailers, sellers of compatible parts, as well as information sites will be able to bid on trademarked words in ad text without the permission of the owner. This has caused backlash from [...]
Continue readingT&T achieve Google qualified status
T&T have been active in search marketing for a few years, successfully managing search for a number of clients, but resident PPC & SEO specialists Stephanie & Jon decided that the time had come to take the Google exam!
Continue readingNew website launched!
Our new website went live today, so a big thanks to everyone for their work in getting this project off the ground. The new website now includes separate sections on each of our service offerings; Media, Digital & Creative, as well as an updated news page.
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